All posts by prsacleveland

How are we doing? Tell us by May 1!

By Rachel Kerstetter, VP of Membership, PRSA Cleveland

I’d like to invite you to have a direct impact on the programs and services available to public relations and communications professionals in Northeast Ohio by simply taking a few minutes to give your opinion.

Our survey is open now through May 1, and should only take 10-15 minutes to complete. As a thank you for your feedback, you will be entered into a drawing for a free PRSA Greater Cleveland chapter membership.

Take the survey now at http://bit.ly/2o0gxoE.

PRSA Greater Cleveland aims to connect professionals in our region with excellent programming, training, mentorship, peer support and so much more. In order to make sure we’re delivering the best possible benefits to you, whether you’re a member of the chapter or not, we want to make sure that we know what you need and want.

Thank you for your input and please feel free to reach out to me with any questions at rachel.kerstetter@gmail.com.

April Programming Aims “Outta The Park” with Special Guest

By Lisa Sands, APR, MS, Communications Strategist | PRSA Cleveland VP of Programming

Our April program is looking like a home run! We will welcome PRSA CEO Joe Truncale for a program doubleheader designed to engage, energize and inspire. (Ok, we promise that’s the last of the baseball references!)

Join us April 26 for a PRSA CLE Night Out at Progressive Field, featuring a casual pre-game program in the Press Room, followed by some R&R with friends and colleagues. During the pre-game program, Indians Senior Communications Director Curtis Danburg will share some insight into the team’s communication strategies followed by a short presentation by Joe Truncale. We’ll enjoy game tickets in the Club Lounge area with an array delicious food and beverages while watching our Cleveland Indians take on the Houston Astros.

The following morning, Truncale will deliver a more formal breakfast program at the Hilton Garden Inn downtown.

“My comments will focus on what I call ‘The Portfolio Professional’ and how the commitment to continuous learning contributes to and even correlates with enduring career success.” — Joe Truncale

Our breakfast sponsor is the Integrated Marketing Communications online graduate program at West Virginia University. Chad Mezera, associate dean of online programs at WVU, will discuss the continuing education programs tailored for communications and marketing professionals and share news about the upcoming Integrate Conference, which features an impressive array of IMC thought leaders from companies including Coca Cola, Google, and The Cleveland Clinic.

It is the goal of the PRSA Cleveland Board to create programming that benefits members at all career stages and that offers opportunities to network with industry peers. If you have ideas for programs or speakers, can offer a venue at no or low cost, or if you want to participate on the programming committee, email meat lisa.a.sands@gmail.com.

We’ll see you at the ballpark! Get your tickets now!

Lisa Sands 20 year+ career has encompassed marketing communications, advertising, media relations, public relations, account service, and radio promotions. Lisa has worked in corporate, nonprofit, and agency environments and has also been an independent consultant.  In 2013, Lisa earned a Master’s Degree in Integrated Marketing Communications from the Reed School of Media at West Virginia University. She serves several nonprofits in a volunteer capacity, and is a staff writer and social media manager for Edible Cleveland, a food magazine.

PRSA Greater Cleveland Chapter Recognizes Northeast Ohio’s Best in Communications

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CLEVELAND, Ohio – December 2, 2016 – The Public Relations Society of America’s (PRSA) Greater Cleveland Chapter recognized the area’s best in marketing and public relations at the 14th annual Cleveland Rocks Awards, presented by Falls Communications, Friday, Dec. 2, at the House of Blues in Cleveland.

This year, 37 awards were given to corporations, nonprofits and agencies and their clients. Fahlgren Mortine, an integrated marketing and communications agency, won the most awards with 11 silver and gold wins, as well as a Judges’ Choice recognition for a campaign on behalf of client Kidde Fire Safety.

A second Judges’ Choice award went to Destination Cleveland and Cleveland Plus with support from agency Dix & Eaton for “Making the Most of the Republican National Convention (RNC) Media Frenzy,” a media relations campaign. Destination Cleveland and Cleveland Plus also won three additional awards for their public relations work related to the RNC.

Roop & Co.’s “Bringing Drone Technology to the Roofing Industry,” a consumer new product/service launch for their client Tremco, won the coveted Best in Show award.

For the first time, PRSA Cleveland recognized a 2016 Rising Star for an outstanding communicator with less than seven years experience. The award went to Rachel Kerstetter, public relations architect at Sonnhalter and the chapter’s vice president of membership.

“This has been an exciting year for Cleveland, from hosting the RNC to the Cavs winning the national championship and the Indians making a World Series appearance,” said Katie Kennedy, president of PRSA Greater Cleveland. “Northeast Ohio’s communications professionals have played a role in Cleveland rising, but also continue to produce outstanding work at their organizations, companies and for their clients. We’re thrilled to honor them.”

Annually, the PRSA Cleveland Rocks Awards acknowledge Northeast Ohio’s outstanding PR programs, incorporating research, planning, execution and evaluation. Award winners demonstrate leadership in PR and contribute to advancing the profession locally.

The Alabama chapter of PRSA judged this year’s award entries. Falls Communications served as the presenting sponsor of the 2016 Cleveland Rocks Awards.

2016 Hill, Lighthouse, Young Awards Honorees Announced

2016 Hill, Lighthouse and Young Awards highlight region’s best leader, practitioner and mentor in public relations

CLEVELAND, OHIO — September 12, 2016 — The Greater Cleveland Chapter of the Public Relations Society of America (PRSA Cleveland) announced today the honorees for the 2016 Hill, Lighthouse and Young (HLY) Awards, who will be celebrated at the chapter’s annual awards luncheon on Tuesday, October 25, from 11:30 a.m. to 2 p.m., at the Doubletree by Hilton (1111 Lakeside Avenue, Cleveland, Ohio, 44114).

Annually, the HLY awards recognize Northeast Ohio’s best leader, practitioner and mentor for their commitment to and support of the public relations profession. Award winners demonstrate leadership in the public relations field and contribute to advancing the profession in the region. The recipients of this year’s awards are as follows:

The John W. Hill Memorial Award: Dr. Alex Johnson, president, Cuyahoga Community College. The John W. Hill Memorial Award honors Cleveland-area chief executives who demonstrate a keen appreciation of the importance of public relations over the course of their careers.

As president of Cuyahoga Community College, Dr. Alex Johnson focuses on strengthening the college’s 50-year mission of providing high-quality, accessible and affordable educational opportunities and services. Since becoming president in July 2013, he has promoted access, equity, success and completion for the nearly 60,000 credit and non-credit students who attend Tri-C’s four campuses and other locations throughout Cleveland and its suburbs each year. Dr. Johnson currently serves locally on the boards of the United Way of Greater Cleveland, Northeast Ohio Council on Higher Education (NOCHE), Rock and Roll Hall of Fame and Museum, IdeaStream, Playhouse Square, MAGNET, Team NEO and the Greater Cleveland Partnership.

 

hill-wayne-2016The Lighthouse Award: Wayne Hill, APR, associate vice president and chief communications & marketing officer, University of Akron. The Lighthouse Award honors senior public relations professionals for their career accomplishments.

Wayne Hill oversees media relations, marketing and advertising, publications, and internal and digital communications as associate vice president and chief communications & marketing officer in the Department of University Communications and Marketing at the University of Akron. Prior to joining the university in 2011, he spent 21 years with Edward Howard, one of the region’s leading public relations firms, serving as president from 2001 to the firm’s sale to Fahlgren Mortine in 2010. Prior to Edward Howard, Hill served as communications director for the Ohio Attorney General and the Ohio Secretary of State and as news director for WBGU-TV in Bowling Green, Ohio.

Hill has long been active in a variety of community and nonprofit organizations throughout Northeast Ohio. He is immediate past chair of the Greater Cleveland Food Bank Board of Directors, former chair of the Greater Cleveland Film Commission Board and a former member of the Greater Cleveland Sports Commission Executive Committee. Currently, he serves on the executive committee for the Downtown Akron Partnership, representing UA. He is a graduate of the Leadership Cleveland Class of 2003, and is a graduate of Hiram College.

 

© MORT TUCKER PHOTOGRAPHY

© MORT TUCKER PHOTOGRAPHY

Davis Young Award for Exceptional Mentors: Gary Klasen, vice president, Corporate Communications, Eaton. The Davis Young Award for Exceptional Mentors is given to a professional who excels in mentoring students and young professionals through hands-on instruction and support.

Gary Klasen is vice president of corporate communications at Eaton, a global $20.9 billion power management company in the electrical, aerospace, hydraulics and vehicle markets. He is responsible for global internal and external strategies involving corporate messaging, strategic and day-to-day media issues, internal communications and public relations programs as well as crisis and media training. He joined Eaton in 2002 and was previously with TRW from 1991 to 2001 as a communications director in Cleveland, then Detroit with internal, external, marketing and philanthropic responsibilities. He previously worked for Sears in Chicago as the director of internal communications, also serving as the speechwriter for the CEO and senior executives. He started as a journalist in suburban Chicago, first covering news and sports for the west suburban Press Publications newspaper chain and then with the Chicago Sun-Times and Suburban Sun-Times. He majored in journalism at Northern Illinois University in DeKalb, Illinois. In 2011, he received a master’s degree in strategic public relations from George Washington University’s graduate school of political management.

Registration for the annual luncheon is now open. Tickets can be purchased here. For more information on PRSA Cleveland’s annual awards programs, click here.

PRSA Greater Cleveland Chapter Names Cleveland’s Best in Communications

The Public Relations Society of America’s (PRSA) Greater Cleveland Chapter honored the area’s best in marketing and communications at its 13th annual Cleveland Rocks Awards ceremony on Friday, Dec. 4. This year, 47 of 76 entries submitted by area communicators were honored with 50 awards representing more than 30 categories. Of those, Falls Communications took home the most awards with 18 gold and silver wins.

Fahlgren Mortine, which had the second-highest number of awards at 14, also received the coveted “Best of Show” award for “SCADpad: Tiny Homes, Big Ideas,” an integrated communications campaign on behalf of the Savannah College of Art and Design. The “Judges’ Choice” award went both to Fahlgren Mortine for “Beyond Birthdays” a consumer products marketing program on behalf of Balloon Time, and “Hattie Larlham Social Media 2014 & 2015,” a social media program executed by Hattie Larlham and Scott Juba.

“The caliber of communications professionals in this city and the surrounding area is unprecedented,” said Christian Hunter, APR, PRSA Greater Cleveland Chapter president and senior content strategist at RDL Architects. “I am amazed by the talent and creative work entailed in these campaigns and projects submitted to the Rocks Awards, our most anticipated, signature event each year.”

Annually, the Cleveland Rocks Awards acknowledge Northeast Ohio’s outstanding public relations programs, incorporating research, planning, execution and evaluation. Award winners demonstrate leadership in the public relations field and contribute to advancing the profession in Northeast Ohio.

The PRSA Forth Worth Chapter judged this year’s award entries. Falls Communications served as the presenting sponsor of this year’s awards program.

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About the Public Relations Society of America
The Public Relations Society of America (PRSA) is the world’s largest organization for public relations professionals. The Society has nearly 32,000 professional and student members. PRSA is organized into more than 100 chapters nationwide, 19 professional interest sections and affinity groups, which represent business and industry, counseling firms, independent practitioners, military, government, associations, hospitals, schools, professional services firms and nonprofit organizations.

About the PRSA Greater Cleveland Chapter
The PRSA Greater Cleveland Chapter is the professional organization that brings together public relations, communications and marketing practitioners throughout Northeast Ohio. The chapter includes professionals from the Greater Cleveland area and is an active organization in helping members address local issues and trends with local and national resources.

Media Contact:
Cari Wildasinn, Fahlgren Mortine
Vice President of Communications, PRSA Greater Cleveland Chapter
cari.wildasinn@fahlgren.com
216-298-4637

Cleveland Communications Professionals Honored at the PRSA Greater Cleveland Chapter’s Hill Lighthouse Young Awards

2015 Awards Highlight Region’s Best Leader, Practitioner and Mentor in Public Relations

The Greater Cleveland Chapter of the Public Relations Society of America (PRSA) honored the area’s best leader, practitioner and mentor for their commitment to and support of the public relations profession at its annual Hill, Lighthouse and Young (HLY) Awards Luncheon on March 11th, 2015.

Annually, the Hill, Lighthouse and Young awards recognize Northeast Ohio’s best leader, practitioner and mentor for their commitment to and support of the public relations profession. Award winners demonstrate leadership in the public relations field and contribute to advancing the profession in the region.

The John W. Hill Award, recognizing outstanding leadership and support for internal and external communications by a chief executive.

  • Tom Nobbe, Cleveland Special Events Corporation: John W. Hill Memorial Award. The John W. Hill Memorial Award honors Cleveland-area chief executives who demonstrate a keen appreciation of the importance of public relations over the course of their careers. As executive of the 2014 Gay Games, Nobbe and his team had their work cut out for them. Changing hearts and minds requires building understanding in the community. While the Gay Games had begun as a rallying cry for diversity and inclusiveness, the time and place of the 2014 Gay Games called for a specific kind of communications strategy, one based on creating and communicating a sense that something amazing was happening and letting the community discover it was something they wanted to support and even experience.

The Lighthouse Award, acknowledging the career accomplishments and community service contributions of a senior PR practitioner in Northern Ohio.

  • Don McGrath, APR, Eaton: Lighthouse Award. The Lighthouse Award honors senior public relations professionals for their career accomplishments. Don McGrath has contributed significantly to the growth of the global communications function of Eaton, a power management company. An unabashed advocate of the APR (Accredited in Public Relations) designation, McGrath’s career accomplishments included being press secretary and spokesman for the two Army Chiefs of Staff at the Pentagon as well as holding senior executive positions at Textron, Rockwell Automation and BASF. He is a tireless promoter of Cleveland and is committed passionately to organizations such as such as MetroHealth Medical Center, the Rock and Roll Hall of Fame and Museum, College Now and the Greater Cleveland Fisher House.

The Davis Young Award, recognizing a member of the chapter who excels in mentoring students and young professionals through hands-on instruction and support.

  • Edward M. Stevens, APR + M, Stevens Strategic Communications: Davis Young Award for Exceptional Mentor. The Davis Young Award for Exceptional Mentors is given to a professional who excels in mentoring students and young professionals through hands-on instruction and support. Stevens has mentored a score of interns and entry-level professionals. Some of his accomplishments include establishment of scholarship programs, implementation of PR courses, creation of internships for both local and international students and involvement with students at Cleveland State, John Carroll, Edinboro and Gannon Universities.